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About Acronyms and non-Acronyms?

I keep wondering why people keep writing HUB, WEB and SPAM, where the correct technical terms are Hub, Web and Spam. Neither of the three expressions is an acronym.

Well, SPAM is, but Spiced Pork and Ham is a Trademark of Hormel Industries, and they ask people not to use their trademark to talk about Unsolicited Commercial/Bulk E-Mail on the Internet. They do, however, allow the expression Spam to be used for UCE/UBE.

Any idea why people keep treating Hub and Web as an acronym? It disturbes my reading tremendously.